Intro To Pricing

In this 5-minute small business class online, you will learn how to price the products and services in your small business.

Cost: Free
Recommended Pre-Requisite Classes: None
Instructor: Jennifer Croft

Please note: You may have to raise the volume on your computer or phone to be able to clearly hear the video.

Description
In this 5-minute online class, you’ll learn the basics of how to price the products and services in your small business. You’ll find out the importance of correctly pricing your products and services, and how much of an impact pricing has on your bottom line. You’ll learn what will happen if you price too high…or too low. You’ll find out the minimum you can charge for your products and services, as well as the maximum, and get tips for how to choose the right market position. You’ll discover how your competitors’ pricing affects your business and get specific suggestions for how to price products and services.

Next Steps

After taking this class, here are some good next steps you can take:
•Make a list of the current prices for your top-selling products and services.
•Calculate the cost of goods for your top-selling products.
•Identify your market position for your top-selling products and services.
•Find out what your competitors are charging for similar products and services.
•Consider implementing a price increase on some or all of your products and services..